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1st september 2007

Rebranding and change of strategy at 2EXCITE

FOR IMMEDIATE RELEASE

The agency's internal process of rebranding and extension at the national level.

'The change of identity was necessary as we evolved a great deal in the four years since setting up. When we started in 2003, we were two young men, fresh marketing and arts graduates with many dreams and a passion for advertising. Meanwhile, we grew and learned a lot, extraordinary people became our colleagues and at present we operate full service.

Also, this change came as a necessity for a change of strategy. We considered that this is the proper way to mark this step. The agency grew a lot in the last years and we considered that an extension at the national level would favor us, especially because we had many such successful collaborations in the last year.

The new identity is already present in all the materials of the agency, the next step being to officially inform all our clients and collaborators about it.

CONTACT
Dragos A. Zait
Managing Partner
t. +40 332 417 807
e. office@2excite.ro

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1st september 2007

Rebranding and change of strategy at 2EXCITE


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